Amy Dennis

CEO | Creative Director

As the Creative Director and strategic leader of Nice Branding Agency, Amy Dennis oversees all elements of restaurant branding projects. She’s creative in ways that are hard to define and possess an inherent ability to understand restaurant business objectives. Leading her team with a unique skill set, she directs creative resources + strategic marketing solutions that result in unified brand experiences.

Andy Dennis

Owner | CFO

With roots in Project Management for large scale commercial construction firms, Andy heads up all billing and accounting related tasks at Nice Branding Agency. Andy will facilitate and execute all contractual and legal documents at the onset of your projects. In addition, he oversees the website hosting and maintenance for all Nice Branding sites.

Samantha Bamaca

Director of Strategy

Samantha is the Director of Strategy and chief content creator at Nice Branding Agency. She is an integral part of on-boarding new clients, developing strategic project solutions, and directing the implementation of narratives and key messaging across platforms to engage viewers and generate results.

Sonya Baldwin

Director of Design

She chooses her tequila by the label. She chooses her coffee by its strength. She chooses her perfume by the shape of the bottle, and she chooses colors out of pure instinct and skill. Sonya Baldwin is not your typical Director of Design; she’s a boot wearin’, lime bitin’, country music listenin’ graduate of The Art Institute in Fort Lauderdale. Her design skills set her apart from others, as she brings life, color, and large doses of patience to the table… and on bad days, the salt.

Kacey Passmore

Project Manager

With a background in project management and graphic design, Kacey brings a killer combo to our team as our top dog project manager. Her care for clients and high-level strategic perspective encourages growth and results on every account. She loves a good Kentucky bourbon and UK basketball (Go CATS!), but what makes her the happiest of all is seeing a project through to completion for her clients.

Nichole Ott

Senior Graphic Designer

You might think Nichole is a cheesehead since she was born and raised in the great state of Wisconsin. But make no mistake, although she considers East Tennessee to be her true home, our girl still craves fine cheeses and frosty brews. Speaking of frosty, she also loves to be on the ice. Nichole’s a retired figure skater who can triple axel just about as well as she can double-click. With a degree in Graphic Design from The Art Institutes, Nichole excels in branding for e-commerce and marketing for retail clients.

Brooke Reynolds


After graduating from the University of Missouri with a graphic design degree, Brooke is now a true Jane-of-all-trades in our office; she balances design work, organizing our schedule and keeping us laughing all day. Oh, and did we mention she is secretly amazing at crocheting?

Mary Scarlett LeBerge


This design queen behind the screen has a heart for music and mountain views and she fits right in with our puppy-loving, champagne-toasting team.

Heather Hern

Communications Assistant

Heather’s communications degree sharpened up the edges of her creative compositions for her to be a perfect fit as our Communications Assistant, so now she’s a shining storyteller in our Nashville office. She loves a great book and working alongside all the Nice girls.

holla at your girl

Promo Products

Nice brands deserve to be shown off on nice products. Extend the reach of your brand and generate interest in your business with uniquely curated and expertly designed branded products.

Graphic Design

Well-designed collateral, based on solid strategy and an artful approach to graphic design will set your business apart and aid in the communication of key messaging.